Elizabeth Banks Vaultyour #1 fansite for actress Elizabeth Banks


Posted by Claudia on July 9th, 2015


Posted by Claudia on July 9th, 2015

News Corp.’s Realtor.com unit is looking to put more pressure on Zillow with a new set of digital videos featuring 30 Rock star Elizabeth Banks offering advice on the home-buying process.


News Corp.’s Realtor.com unit is looking to put more pressure on Zillow with a new set of digital videos featuring 30 Rock star Elizabeth Banks offering advice on the home-buying process.

The Webisodes — branded “Learn with Liz” and ranging in length from just over 90 seconds to 2.5 minutes — offers a humorous take on what it takes to buy a home. In the Mortgage 101 episode, Banks makes pasta, stuffs a turkey and tenderizes meat while giving the basics on securing a mortgage.

“If you don’t have a lot of questions, obviously money is of no concern to you, in which case, please fund my new startup: We Make Raincoats for Cats,” Banks says.

The Emmy-nominated actress already starred in Realtor.com’s national ad campaign, which debuted in May following plans by Zillow to spend more than $100 million in advertising this year.

But the new 5-part series takes a new approach, breaking down the steps for new home buyers and millennials. Realtor.com says the series is part of the biggest and boldest branding campaign in its nearly 20-year history.

“We want everyone to think of Realtor.com as the best real-time resource to help them make the most informed real estate decisions,” said Andrew Strickman, Move’s head of brand and chief creative, in arelease. “Our knowledge that many buyers turn to the Web first for help navigating one of life’s most important decisions, and the fact that many first-time buyers prefer to consume entertainment digitally, drove the development of the content.”

The humorous approach is certainly a different tactic from the ad campaign from Zillow, which attempts to pull at the heart-strings with its emotional ad units about buying a home. Zillow remains on top of the online real estate portals, with 140 million unique visitors in March.

The Webisodes — branded “Learn with Liz” and ranging in length from just over 90 seconds to 2.5 minutes — offers a humorous take on what it takes to buy a home. In the Mortgage 101 episode, Banks makes pasta, stuffs a turkey and tenderizes meat while giving the basics on securing a mortgage.

“If you don’t have a lot of questions, obviously money is of no concern to you, in which case, please fund my new startup: We Make Raincoats for Cats,” Banks says.

The Emmy-nominated actress already starred in Realtor.com’s national ad campaign, which debuted in May following plans by Zillow to spend more than $100 million in advertising this year.

But the new 5-part series takes a new approach, breaking down the steps for new home buyers and millennials. Realtor.com says the series is part of the biggest and boldest branding campaign in its nearly 20-year history.

“We want everyone to think of Realtor.com as the best real-time resource to help them make the most informed real estate decisions,” said Andrew Strickman, Move’s head of brand and chief creative, in arelease. “Our knowledge that many buyers turn to the Web first for help navigating one of life’s most important decisions, and the fact that many first-time buyers prefer to consume entertainment digitally, drove the development of the content.”

The humorous approach is certainly a different tactic from the ad campaign from Zillow, which attempts to pull at the heart-strings with its emotional ad units about buying a home. Zillow remains on top of the online real estate portals, with 140 million unique visitors in March.

Source

Posted by Claudia on July 9th, 2015

Thanks to my friend Annie.



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Magazine & Scans > 2015 > Total Film (UK, August)

Posted by Claudia on July 4th, 2015

Entertainment Weekly released the first image of of Elizabeth in Mockingjay Part 2. Along with that I’ve posted the HQ digital scan from the issue in the gallery.



Posted by Claudia on July 3rd, 2015

Elizabeth was inside the Corriere della Sera’s supplement IO Donna (Matt Bomer on cover). Thanks to Lilac we’ve got HQ digital scans of it. Enjoy in our gallery!



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Magazine & Scans > 2015 > Io Donna (Italy, June 20)

Posted by Claudia on June 28th, 2015

A veteran “Fast & Furious” filmmaker, the actor who played Harry Potter and one of the anchors of the “Pitch Perfect” franchise were among the 322 people invited to join the Academy of Motion Picture Arts and Sciences on Friday.

Justin Lin, Daniel Radcliffe and Elizabeth Banks’ fellow invitees include comic actor Kevin Hart, “Gone Girl” star Rosamund Pike, South Korean auteur Bong Joon-ho, “Selma” star David Oyelowo and fanboy favorite director Edgar Wright.

The invitation of filmmakers and performers like Lin, Banks and Oyelowo underscores how in recent years the academy has been trying to diversify its largely white, older membership, which numbers more than 6,000.

The academy does not release demographic information on its members, but three years ago a Los Angeles Times study found that the group was overwhelmingly white and male: 94% of Oscar voters were Caucasian, 77% were male. Academy members were found to have a median age of 62.

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Posted by Claudia on June 27th, 2015

The gallery was updated with over 300 HQ images of Elizabeth at the premiere of her new movie Magic Mike XXL. Enjoy them!!



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Public Appereances > 2015 > Jun 25: “Magic Mike XXL” Los Angeles Premiere

Posted by Claudia on June 26th, 2015

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